![]() A positive review will signify to Google that your business is authentic and trusted, tallying an extra notch on your SEO score. When comparing this to reviews, it’s like the exact same thing. When a search engine crawls and discovers these backlinks, it tells Google that the content on that linked webpage is trustworthy and valuable. In link building, you work to attain backlinks from other businesses. Yes, you might think a review stating, “I really liked their cheese pizza, it was delicious,” is absolutely pointless. It’s also a place where customers can leave reviews about your business. Use Google My Business to control what shows up in your business' search results and see how your customers are interacting with your company on Google. Google My Business is a free tool that allows your business to promote itself on Google Search and Maps. Who doesn’t want that?īeyond that, collecting reviews on Google My Business can actually improve your SEO. They can boost credibility, reputation, and prove that you’re as kickass as you say you are. Google reviews can do wonders for your business. Make it as easy as possible for your customers to leave a review. You should make a list of your happy customers, then ask someone in your company who interacts with them on a regular basis to reach out to them to ask for a review.
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